#Skims #KimKardashian #WhatsTrending
Everyone is busy roasting Kim Kardashian’s $148 Skims advent calendar unboxing drama, but rival brands are executing a real-time marketing masterclass.
Instead of sitting on the sidelines, competitor brands are making response content off her PR disaster—turning someone else’s viral backlash into open-source marketing real estate.
Is real-time brand hijacking the smartest play in digital marketing right now, or is Kim pulling off a calculated rage-bait strategy?
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