Is The BMW 8 Series Selling Well in the US? What dealers say
Is The BMW 8 Series Selling Well in the US? What dealers say
Despite being BMW’s flagship model, it seems as if the 8 Series just can’t pique much customer interest. In the US, the BMW 8 Series, allegedly, isn’t selling well, with dealership lots overflowing with six-figure two-doors. At first glance, though, it’s sort of puzzling as to why. The 8er is the brand’s newest, most exciting, best looking model, you’d think it would sell like crazy among the most premium of BMW customers. Yet, almost a year since it’s been launched, BMW has only managed to sell 4,410 8 Series models in the US. Granted, the 8 Series is sort of a niche model and we don’t know the economics and the profit margins. Nor we know what the planned sales volume is.
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