BMW Reclaims Luxury Sales Crown in the US after 4-year hiatus
BMW Reclaims Luxury Sales Crown in the US after 4-year hiatus
Yesterday, carmakers published their sales totals for the US market. Most manufacturers published record numbers, with slight increases overall for the US market. In the luxury segment, BMW managed to beat its main rival, Mercedes-Benz, for the first time since 2015. The hard efforts put in by everyone at BMW of North America finally paid off – the Bavarians announced an overall increase for 2019 of 4.4 percent in sales volume.
After a 4-year hiatus, BMW is finally reclaiming the number one spot in the luxury segment in the US. The Munich-based car maker announced it sold 324,826 cars in 2019, beating Mercedes-Benz by 8,732 units. That’s a very narrow gap, mind you, and it comes after Mercedes posted a drop in sal...




























