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Whistleblowers: funeral firm described customers as ‘gazelles’ to be hunted

Whistleblowers: funeral firm described customers as ‘gazelles’ to be hunted

Exclusive: Prosperous Life staff felt pressure to sign up clients regardless of income, former staff say

Staff at a call centre where customers were described as “gazelles” to be hunted have been subjecting elderly people to dozens of calls a week to sell them expensive funeral packages, whistleblowers have told the Guardian.

Former employees at Prosperous Life, which sells more than 1,000 pre-paid funeral plans every month, said they had felt under pressure to push people to sign up for schemes with little regard for their income. They said that high-pressure sales tactics existed alongside a company culture inspired by The Wolf of Wall Street movie.

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