
Poppi’s $1.95B Sale to PepsiCo Sparks Concerns Over Recipe Changes
http://youtu.be/BCACdYInEjM
PepsiCo has announced its $1.95 billion acquisition of Poppi, a trendy prebiotic soda brand popular among health-conscious Gen Z and millennials. Known for its gut-friendly ingredients and strong social media presence, Poppi quickly gained traction as a healthier alternative to traditional sodas. However, fans are now concerned that Pepsi might alter the formula, similar to concerns raised after its acquisition of the Mexican-American brand Siete. The controversy surrounding Poppi isn't new—earlier this year, the brand faced backlash over an influencer-focused Super Bowl campaign, which competitor Olipop falsely claimed involved extravagant spending on vending machines.
Pepsi’s move to acquire Poppi aligns with its broader strategy of offering healthier food a...